Is there a better point of-purchase (POP) advertising media? No other advertising has more direct impact on buyer decisions than in-store POP advertising.

Especially the very eye-catching installation on the shopping cart catches the eye and creates a very special recognition of the content printed on the cover.

The cover provides an advertising space of approx. 70 mm diameter.

Advertising can be made with own products, slogans or external advertising partner.

EIWAL® serves as an original advertising method that is tailor-made e.g. for opticians and:

• remains in the head of the customer,
• is regularly seen,
• generates recognition,
• is cheap and regional.

Through a sponsor cooperation with a regional supermarket, the EIWAL® shopping cart magnifying glass cover is an innovative advertising space for external parties.

The advertising remains for several years on the cover and is constantly in direct sight of thousands of regional supermarket customers